Nov 23, 2024  
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2024-2025 College Catalog
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BUS 135 Retail Marketing

Minimum Units: 5
Maximum Units: 5
Students develop integrated marketing skills to plan and operate a retail business. Students explore buyer behavior, retail strategies, site analysis, inventory planning, retail buying, merchandising, staffing, & sales promotion strategies.
Add Consent: Not Required
Drop Consent: Not Required
Grading Basis: Graded
Course Typically Offered: Winter
This course fulfills a distribution requirement for: Restricted Transfer


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