Mar 29, 2024  
2018-2019 College Catalog 
    
2018-2019 College Catalog [ARCHIVED CATALOG]

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BUS 135 Retail Marketing


Credits: 5
Students develop integrated marketing skills to plan and operate a retail business. Students explore buyer behavior, retail strategies, site analysis, inventory planning, retail buying, merchandising, staffing, & sales promotion strategies. Mandatory decimal grading.
When Typically Offered: Winter



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